Channel your inner tortoise: slow and steady wins the race!

Why strategic planning takes months, not weeks

When I'm creating a comprehensive strategic plan for a client—one that maps out the next 3+ years of their business—it's not a sprint. It's a thoughtful process that requires deep thinking, reflection, and true ownership.

Here's why I take 2-3 months with my clients:

The power of process. We meet every 2-3 weeks with structured agendas and meaningful homework assignments. This approach saves my clients money because they do the essential research and thinking themselves—work that only they can truly own. You become the expert on your own business vision.

The complexity of connection. You're making countless decisions that all must work together: your vision, ideal clients, unique solutions, market positioning, and financial realities. Each choice impacts every other choice. Rush this process, and you end up with pieces that don't fit.

The ownership factor. When you do the deep thinking yourself—rather than just receiving a finished plan—you truly understand and believe in every element. The strategy becomes yours, not something handed to you.

Growth Through Iteration. I watch my clients evolve their thinking throughout our process. Decisions get made, then refined. Financial realities shape possibilities. The timeline becomes clearer. Goals crystallize.

The Beautiful Result. By month three, you don't just have a plan—you have YOUR plan. One you understand deeply because you helped create it. One where every piece connects logically. One you're excited to execute.

Strategic planning isn't about speed—it's about depth, ownership, and sustainable success.